Zero Percent URBAG Hunminjeongeum Texture Cross Sling Bag [S] ZP260802Sold out
Introducing Zero Percent [0%]: Fashion Redefined.
We are Zero Percent, where fashion meets sustainability.
URBAG: URBAN + BAG
A Hangul upcycled bag made from leftover printed flex fabric, inspired by the meaning and spirit of Hunminjeongeum.
About the Piece
Hunminjeongeum was born from King Sejong’s hope that people could express their thoughts and voices more freely.
ZeroPercent reinterprets this spirit in a contemporary way, combining the beauty of Hangul with the value of sustainable materials in a single product.
Product Information
Materials
Outer: Upcycled leftover flex fabric from printing production
Inner: Natural Vegan Cork
Strap: Reclaimed vehicle seatbelt
Accessory: Reclaimed vehicle seatbelt buckle
Storage
Exterior: 1 Zipper Pocket
Interior: 2 Open Pocket
Closure
Velcro Closure
Strap
Adjustable Reclaimed Seatbelt Strap
Carrying Options
Crossbody / Shoulder
Size
23 cm at bottom / 27 cm at top × 14 × 9 cm
Weight
300g
Packaging
Shipped in a delivery box without unnecessary additional packaging
Country of Origin
Republic of Korea
Manufacturer
DuSoom
Brand
Zero Percent [0%]
Material Story
URBAG is an upcycled bag made from leftover flex fabric used for billboard printing.
Instead of using new ink, we preserve and reuse the original graphics and colors from discarded billboards.
The bag is completed with recycled car seatbelts and seatbelt buckles, giving new life to materials once used in the city.
It is a product with a story born from the urban landscape.
Each URBAG is a truly one-of-a-kind design.
No two bags are ever the same.
Every URBAG carries its own unique texture, pattern, color, and story.
A product that exists only once in the world.
Place of origin Korea, Republic of
Manufacturer 두숨_제로퍼센트
Brand 제로퍼센트 ZeroPercent
Weight 0.3kg
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Hunminjeongeum, Rewritten on Urban Materials
This product is a crossbody sling bag upcycled from leftover flex fabric collected after the advertising and printing production process.
On a material from the city that could have been discarded, we applied part of the “Naratmalssami” text from Hunminjeongeum, connecting Korea’s written culture with modern urban waste in a single design.
The strong texture of the lettering and the sculptural beauty of Hangul meet the unique surface of flex fabric, creating a new visual texture.
Depending on where the fabric is cut, each product reveals a different expression and composition. No two patterns are ever the same.
The exterior is made with leftover flex fabric featuring Hunminjeongeum-inspired artwork, while the interior is finished with plant-based cork.
A length-adjustable strap made from upcycled car seatbelts and a seatbelt buckle complete ZeroPercent’s distinctive urban upcycling design.
The Velcro closure allows easy opening and closing, while the exterior zipper pocket and interior open pockets provide practical storage for everyday essentials such as a phone, wallet, and keys.
Bringing together the beauty of Hangul and the second possibility of discarded materials, this is a truly one-of-a-kind URBAG.
.
.
.
.
.
.

Hunminjeongeum, Rewritten on Urban Materials
This product is a crossbody sling bag upcycled from leftover flex fabric collected after the advertising and printing production process.
On a material from the city that could have been discarded, we applied part of the “Naratmalssami” text from Hunminjeongeum, connecting Korea’s written culture with modern urban waste in a single design.
The strong texture of the lettering and the sculptural beauty of Hangul meet the unique surface of flex fabric, creating a new visual texture.
Depending on where the fabric is cut, each product reveals a different expression and composition. No two patterns are ever the same.
The exterior is made with leftover flex fabric featuring Hunminjeongeum-inspired artwork, while the interior is finished with plant-based cork.
A length-adjustable strap made from upcycled car seatbelts and a seatbelt buckle complete ZeroPercent’s distinctive urban upcycling design.
The Velcro closure allows easy opening and closing, while the exterior zipper pocket and interior open pockets provide practical storage for everyday essentials such as a phone, wallet, and keys.
Bringing together the beauty of Hangul and the second possibility of discarded materials, this is a truly one-of-a-kind URBAG.
.
.
.
.
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